When the Future is so Bright...

PR is all about making connections, networking, and building social capital. What do you do to keep those connections strong? You build realistic goals and guidelines to keep in touch with those that may be able to help you down the road, and vice versa. Meet up for chats, concerts, movies, coffee.
This is what I learned at Future Camp. In a room with 38 blossoming PR students, everyone is going off on slightly different paths... but it is difficult to say whether you'll be in touch with all of them down the road. So why not make close ties to those that may be working in the same field down the road. Take arts/entertainment/fashion for example, you can visit Sheree's blog for more information, but make goals to later down the road attend fashion shows, gallery openings, movie openings, etc together. Since there isn't going to be too much crossover work and projects, you can help each other by sharing the things that go on in each others offices, news on new designers, an up and coming director, etc. Obviously, not all information can be shared, but letting the other person know what is going on brings a little extra depth and diversity into the workplace!

America's Next Top Model stylishly uses Social Media

It happened in cycle 14 episode 1, on the very popular show America's Next Top Model. Tyra Banks, the host, as usual has the task of narrowing down the 32 semi-finalists, but in a different way than in the past. What did she do to narrow down the girls? She uses social media! oh yeah! Tyra gets the models to create their profiles on her My Fierce Page, which is along the same line as facebook. Tyra says she has 32 friend requests and they all want to be on her network. The 32 models have three tasks: First, they need a “profile picture”, second, they need to show their best “social Net-Walk”, and third, they had to meet Tyra in the “chat room".

check out the episode here